The Xero app marketplace is where we showcase your app to the world. To help you understand how it works, we’ve pulled together a list of the most common questions we get from our app partners.
If your question isn’t on this list, please feel free to email us at email@example.com. We’ll do our best to answer it and update this page.
All app partners listed on the app marketplace must have successfully completed Xero’s app partner certification and maintain at least five customers actively using Xero.
Apps that qualify as Xero recommended and preferred apps in our app partner program take priority for being displayed as a featured listing. That’s a listing that has a visible tile on the app marketplace home page. After this, apps are ordered based on their number of active connections: the more you have, the higher your app will appear in the marketplace.
The default view on the app marketplace is to group apps according to their function. Each app can appear in a maximum of two categories. Apps can also be viewed by business type. If your app addresses the needs of a specific industry, such as construction or retail, it’ll be added into the appropriate category. If an app meets the needs of a broad range of industries, it won’t be displayed under a specific business type.
While we can’t create a new category specifically for you, we will help you to determine which category fits your app best.
Xero subscribers review their Xero integrated apps on our community site. The number of ratings and the rating average is then pulled through onto your marketplace tile. Xero’s app partners can respond to reviews on the community site by requesting access here. For any other questions about ratings and reviews, refer to our ratings and review guide.
App partners who qualify for a feature page will be sent a template to fill out and return to us, so we can build one for you. We plan to roll out feature pages for all of our partners in the coming months. If you don’t have one yet, don’t worry, we’ll be in touch when we’re ready to build yours.
Currently we’re unable to offer this capability.